B2B Client Acquisition You Can Control | Pro-Plans.de
For B2B CEOs, agency owners, service businesses, consultants & experts

Get your client acquisition flowing. Keep it under control.

We connect your market presence, visibility, outreach and sales into one measurable client acquisition system. You can see exactly what creates clients and revenue, focus on what works and hand off execution without losing control.

20 min · Identify your biggest bottleneck, the highest-impact opportunities & the next steps that make sense.

4 Building Blocks·15-Minute Principle·Built with German engineering logic
Client Acquisition OverviewFrom first touch to revenue
System active
1Market PresenceTrust
2VisibilityInterest
3OutreachConversations
4PipelineClosed Deals
Relevant Conversations+ Trend
Current bottleneck: Follow-upThe numbers show which contacts need a clear next step now.
★★★★★
4.94 out of 5Rating on ProvenExpert
2 new clients in one weekJörg M. · result after 6 weeks working together
358,695 views in one monthGerhard M. · measurable visibility & a more efficient content routine

You have a lot in motion. Yet important questions remain.

01

What is actually creating clients?

Content, networking, outreach and sales take time and money. The connection to revenue often remains unclear.

02

Where is it getting stuck right now?

More activity does little if the biggest bottleneck sits somewhere else entirely.

03

Who is holding it all together?

When knowledge, contacts and next steps depend on specific people, too much ends up back with the CEO.

04

What should the team do next?

Without clear roles, routines and numbers, good activities never become a reliable process.

What matters is the clear connection between every activity.

CEO Cockpit · this week
New relevant contactsvisible
Open next stepsclear
Current bottleneckidentified
Responsible personassigned

On Monday morning, you know what matters.

One look is enough to see what is working, where opportunities or revenue are being lost and what your team should focus on this week. Even when your calendar is full, the next priority stays clear.

  • You can see every stage from first touch to revenue.
  • Every relevant contact has a clear next step.
  • Your assistant or team can see the current status without having to read your mind.
  • You make decisions based on numbers instead of assumptions.
  • Follow-ups and routines keep moving even during busy weeks.
The system has to work on busy days, not only in the best case.

If you do not have time for a callback, your assistant can see what was discussed, which next step is open and continue the conversation properly. No daily handover meeting needed.

Use the Initial Consultation to see which number or process currently offers the biggest leverage.

Four building blocks get your client acquisition flowing.

KPI management connects the whole system. It connects all four areas and shows which building block is currently slowing things down and what needs to improve next.

01

Market Presence & Foundation

Your profile, landing page, offer and client proof make it immediately clear what you stand for, who you help and why a conversation makes sense.

02

Visibility & Content Routine

Your content engine learns your expertise, point of view and language. It turns that into reusable content for LinkedIn, Instagram, Facebook, video, newsletters and SEO or GEO-focused articles. That makes the routine reliable enough for an assistant or team member to continue.

03

Outreach & Activation

Existing and new contacts are deliberately brought into conversation through direct messages, targeted outreach and, where useful, phone outreach. If execution capacity is the bottleneck, we can handle day-to-day outreach ourselves or help build that capability within your team.

04

Pipeline & Closed Deals

CRM, qualification, follow-up and clear task lists give every relevant contact the right next step. Contacts leave a list once they are handled and automatically reappear when the next follow-up is due.

You cannot clone yourself or your best people. But you can clone a working process.

We build the processes clearly enough that others can take over without constantly asking questions. Knowledge, contacts and next steps no longer live only in the heads of specific team members or with you as CEO.

  • Clear roles instead of day-to-day improvisation
  • Self-explanatory processes instead of knowledge locked in people's heads
  • Task lists that can simply be worked from top to bottom
  • Measurable responsibility instead of vague busyness
That is how an assistant can genuinely take work off your plate.

They can see who you spoke with, what is open and when to follow up. If your day is full, they can take over without needing an hour-long handover first.

01

Clarify the role

What does this person need to know, do and own?

02

Build the workflow

Which steps happen when and in which system?

03

Enable the people

Selection, onboarding, training and ongoing feedback work together.

04

Manage by numbers

The dashboard shows performance, bottlenecks and the next priorities.

Identify which tasks still depend on you or specific people today and what should become transferable first.

The 15-Minute Principle: every building block has to keep moving even on busy days.

Fifteen minutes is the smallest practical unit of focused work for each building block, not your daily limit. Content, outreach and sales can each have their own 15-minute routines. More useful activity can of course create more results.

15 minMarket Presence
15 minContent
15 minOutreach
15 minSales
More focused activity can produce more results.

The advantage: the routine does not break. Self-filtering task lists show you where you stopped and what comes next. If you only have 15 minutes today, you continue there. If you have more time or an assistant takes over, you simply continue down the list.

Like training: the routine stays alive.

One short, clearly defined work block is better than two weeks of standstill. And because the steps are small and unambiguous, they are easier to delegate later.

More client acquisition does not automatically have to mean more work for you.

We build the process first. Then we add the right capacity through your existing team, new hires or hands-on marketing and sales support from us. That way, performance can grow without everything ending up back on your desk.

01

Identify the bottleneck

We review market presence, visibility, outreach, pipeline and the numbers already available.

02

Connect the building blocks

Tools, task lists, routines and existing activities are connected into one clear process.

03

Add capacity deliberately

When one area needs more capacity, we build the right assistant, marketing or sales support around the system, either in-house or with hands-on support from us.

04

Keep improving by the numbers

What works gets strengthened. Capacity can be increased or reduced without reinventing the system every time.

Find out which bottleneck is currently slowing your client acquisition the most.

What working together can actually change.

Every company starts from a different place. That is why we show not only strong client feedback, but also what changed measurably within a clear timeframe.

2 new clients in one week

  • Result after 6 weeks working together
  • KPI, content and outreach routines structured step by step
“I really respect how organised you are with this.”
Jörg M.
Jörg M.Managing Director, SaaS

+3,470.5% LinkedIn impressions in 4 months

  • +6,077.8% engagements in the same period
  • First relevant contacts came through the content
“I just speak, and almost like magic, content appears.”
Jennifer W.
Jennifer W.Owner, Marketing Agency

358,695 views in one month

  • More than 621,503 LinkedIn impressions in 3 months
  • 275,661 members reached during that period
“Tobias Naumer’s posting agent is my personal social media turbocharger.”
Gerhard M.
Gerhard M.B2B Sales Development

Is Pro-Plans a good fit for your company?

This is designed for companies that already have momentum and now want to make client acquisition more structured, measurable and easier to hand over.

You already have a proven offer & existing clients.

We build on a proven foundation and make the next steps measurable.

You already invest in marketing or sales.

Now you want to see which activities are actually producing clients and revenue.

Tasks can be delegated.

There is already a team, or the willingness to build the right capacity.

You want control through clear numbers.

Decisions should no longer depend on assumptions or individual opinions alone.

If this sounds familiar, we will look together at the next lever most likely to move the numbers.

Tobias Naumer

Client acquisition built with engineering logic.

I am Tobias Naumer, founder of Pro-Plans.de and a master craftsman with a background in CAD design, project management and system building.

A drawing used to have to be clear enough that the workshop could continue without constant questions. I apply the same logic to B2B client acquisition today: clearly structured, measurably managed and simple enough for others to take over.

“I have never met anyone who is as structured and organised as you, Tobias.”Steffen S.

Feedback like this reflects my working principle: technology and AI only earn their place when they make processes simpler. Keep it simple. Fancy fails, simple scales. I keep simplifying each step until people in different roles, generations and locations can work with it.

Only then does a process stop depending on specific individuals. Knowledge no longer sits on a few shoulders; the team can support one another and achieve more together.

System Builder
for processes, CRM, content and sales
€120,000+ invested
in consultancy, coaching, systems and digital sales
Teams of up to 15 people
coordinated at peak
Building B2B systems since 2020
built remote teams, processes and sales systems

Find out where your client acquisition is getting stuck.

In the Initial Consultation, we look at your current situation. You will see which bottleneck is holding you back most and which next steps make sense for your company.

Understand the current situation

What is already working, what is currently costing time and which activities are already producing results?

Narrow down the bottleneck

Where is your client acquisition currently losing time, money, contacts or good sales opportunities?

Review the next step

Which lever actually makes sense now and what could a clean next step look like?

20 min · We clarify your current position, biggest bottleneck & the next steps that make sense for your client acquisition.

Frequently asked questions.

In 20 minutes, we look at your current client acquisition, your goal and the most likely bottleneck in between. You get an initial view of the most useful levers and next steps. If working together makes sense for both sides, we go deeper in the next step and develop a tailored roadmap.
Especially for B2B CEOs, agency owners, service businesses, consultants and experts who already have a proven offer and existing clients and want to make client acquisition more measurable, structured and less dependent on specific individuals.
No. LinkedIn can be an important channel, but it is only one part of the system. We treat market presence, visibility, content, outreach, CRM, qualification, follow-up and closing as one connected process from first touch to revenue.
Depending on your target audience and starting point, LinkedIn, Instagram, Facebook, TikTok, YouTube, newsletters and SEO or GEO-focused articles can work together. The goal is not to be active everywhere at once, but to turn your expertise into a reusable content process for the relevant channels.
Yes, where it makes sense. Our content engine learns your expertise, point of view, argumentation and language. This creates reusable content that can then be continued by us, your assistant or your team.
Yes, if outreach is the current bottleneck. We can build routines and scripts for direct messages and phone outreach, enable your existing team or provide hands-on outreach support with trained people. The scope is guided by the numbers and can be adjusted.
It does not mean your entire client acquisition takes only 15 minutes a day. Each recurring building block is broken down so it can be moved forward meaningfully in a focused 15-minute unit. Content, outreach and sales can each have their own 15-minute routines. More activity can of course create more results.
That is exactly why task lists, responsibilities and next steps are made visible. If you only have a small time window, you can continue where you left off. If you have no time at all, an assistant or team member can take over without having to extract everything from your head first.
That is a central goal of the system. Contacts, conversation status, next steps and reminders are documented so an assistant can see what is open and when action is required. This makes day-to-day handover much easier.
No. The important thing is to make the processes clear first. Then it becomes visible which tasks should remain with you, which your existing team can take over and where additional capacity makes sense.
Yes, if that is the next bottleneck to address. We can support role design, selection, onboarding, training, routines and KPI management so new capacity is not simply added to existing chaos. Depending on the situation, that capacity can be built in-house or supported hands-on by us.
In many cases, yes. We do not automatically replace systems that already work. First, we review what is already in place, what is actually being used and where integrations, task lists or clear responsibilities are missing.
Through a KPI dashboard across the entire client acquisition process. Depending on the starting point, we look at visibility, relevant contacts, outreach activity, conversations, qualification, follow-ups, closing rates and revenue. The key is to make the biggest bottleneck visible and make improvements measurable through the numbers.
That depends on your starting point, offer, market, existing contacts and level of execution. We do not promise a standard timeline to results. Our goal is to make the first bottleneck visible quickly and then improve the relevant numbers in a measurable way.
We do not optimise only one activity and we do not simply deliver isolated services. The focus is on connecting market presence, content, outreach, sales, roles, task lists and KPIs into a transparent system your team can use and continue to improve.
No. Reliable client acquisition depends on several factors that no external provider can fully control. That is why we work with clear KPIs, transparent bottlenecks and measurable actions instead of blanket revenue promises.
No. We prioritise the channels where your ideal clients can actually be reached and that fit your resources. Only when a process is working reliably do we expand it. More channels are only an advantage if quality and routines do not suffer.
AI is not a replacement for your expertise. It is a production lever. The content engine is fed with your knowledge, statements, examples, arguments and language. This creates a repeatable process where the substance still comes from your perspective and can then be adapted deliberately for each channel.
The so-called mere-exposure effect describes how repeated encounters with a brand or person can increase familiarity. That is why it can make sense to adapt the same core message for LinkedIn, Instagram, Facebook, TikTok, YouTube or other relevant touchpoints. Not as an identical copy, but in the right format for each channel.
Yes. Roles, task lists, routines and KPIs are built so additional capacity can be added deliberately. If one area needs more activity, tasks can be handed over step by step to assistants, marketing or sales team members and managed through the same numbers.

Want to get your client acquisition flowing yourself first?

In our free German-language community, you get a KPI dashboard, 15-minute routines, templates, training and a peer community of other B2B CEOs, service businesses and experts.

Explore the free German-language community